1. You choose the questions
The questions your buyers ask, at every stage from learning about a problem to choosing a vendor. Write them, let the AI suggest them, or upload a spreadsheet.
What LaCleo GEO does
More and more buyers ask an AI assistant instead of searching: “best vitamin C serum for sensitive skin”, “Lumen Skin vs Dewly”, “which GEO platform should I use”. The answer names a few companies. If yours is not one of them, you lose the sale before you ever hear about it.
Generative engine optimisation (GEO) is the work of getting your brand named, and named well, in those answers. LaCleo GEO measures it and helps you improve it.
How it works
Section titled “How it works”2. We ask the AI engines
Every week, each question is asked on ChatGPT, Google AI Overviews, Gemini and Perplexity, from the countries you choose. The full answers are kept.
3. Every answer is scored
Is your brand named? In what position? How positively? Which competitors are named instead, and which websites are cited as sources?
4. You see the gaps and fix them
Dashboards show where you are missing. A site audit and recommended fixes tell you what to change, and the fix log shows whether it worked.
What you get
Section titled “What you get”- Visibility, share of voice, position and sentiment for your brand and each competitor, by week, AI engine, country and funnel stage. See How to read the numbers.
- The answers themselves. Every number links to the exact AI answers behind it, with your brand and competitors highlighted.
- Sources. The websites, pages and Reddit threads the engines trust for your topics, so you know where to get mentioned.
- Competitors you did not know about. Every company the answers name, including ones you do not track yet.
- A site audit for AI engines. Whether AI crawlers can read your site, and how quotable each page is.
- Recommended fixes. A prioritised list of concrete changes, built from your own numbers.
- Proof. Log what you ship and LaCleo checks that the change is live and whether visibility moved.
- Reports and integrations. Branded PDF and Excel reports, view-only access for clients, and your data inside Claude or ChatGPT.
Who it is for
Section titled “Who it is for”- Marketing teams who want to know how AI assistants present their brand, and what to do about it.
- Agencies who track several client brands, share reports, and give clients view-only access.
Where to go next
Section titled “Where to go next”- New here? Follow the Quick start.
- Want to understand the numbers first? Read How to read the numbers.