Upload questions from a CSV file
Already have a list of questions in a spreadsheet? Upload it as a CSV file. You see a preview before anything is saved.

Upload a file
Section titled “Upload a file”- Open Prompts and choose Upload CSV.
- Choose Download sample CSV if you want a ready-made file to fill in.
- Choose Choose a .csv file, or paste the rows into the box (…or paste CSV).
- Choose Preview. Each row is marked as new, already tracked, too similar to a question you track, or an error.
- Choose Import N prompts. Duplicates and rows with errors are skipped, and the imported questions are tracked straight away.
The file format
Section titled “The file format”The first row must be a header. Only prompt is required; commas or semicolons both work as separators.
| Column | What to put | Example |
|---|---|---|
prompt | The question, exactly as it should be asked. Required. Up to 2,000 characters. | Best vitamin C serum for sensitive skin |
stage | awareness, consideration or decision (also tofu, mofu, bofu). Empty: classified for you. | consideration |
topic | One topic, to group and filter questions. | serums |
tags | Several tags, separated by ;. | priority;launch |
countries | Country codes or names, separated by ;. Empty: your brand’s main country. | US;GB;AE |
language | A language name or code. Empty: detected from the question. | en |
Other common header names work too: question, query or keyword for the prompt, category for the topic, country or market for countries, lang for the language.
A small example:
prompt,stage,topic,tags,countries,languageBest vitamin C serum for sensitive skin,consideration,serums,priority,US;GB,Lumen Skin vs Dewly,decision,comparisons,,US,What does niacinamide do for skin?,awareness,ingredients,,,If a row has an error
Section titled “If a row has an error”The preview tells you what is wrong with each row:
| Message | What to do |
|---|---|
| Prompt is empty | Fill in the prompt column or delete the row. |
| Prompt is longer than 2000 characters | Shorten the question. |
| Unknown stage “x” | Use awareness, consideration or decision (or leave it empty). |
| Unknown or unsupported country “x” | Use a two-letter code like US or a country name. See supported countries. |
| Unknown or unsupported language “x” | Use a code like de or a name like German, or leave it empty. |